The Cult Your Brand Podcast
The Cult Your Brand Podcast is about the art and science of changing minds, building cultures and nurturing loyalty.
In a time when people care more about reasons to hate one another, we talk with the people who specialize in reasons to love, people with a track record of creativity.
We hear their stories. We learn from the struggles they faced, the obstacles they overcame, the so-called "solutions" they tried that failed, and ultimately the winning behaviors we can emulate.
The Cult Your Brand Podcast
6-Michelle Cirocco - From Prison to the C-Suite: This is Real Transformation
The judge gave her the maximum prison sentence "because she knew right from wrong." That's when Michelle Cirocco began her personal transformation. From the bottom in prison, Michelle has risen to the C-Suite in one of the most innovative - and healthy - corporate cultures in America.
How did she do it? And how can we transform our own personal, corporate and civic cultures into what we really want them to be?
Well, we could start by listening to people like Michelle Cirocco.
Host: Jack Heald
Guest: Michelle Cirocco
Twitter: @mcirocco
Company Website: Televerde.com
Non-Profit Foundation: Arouet Foundation
- Learn how to Cult Your Brand.
- Who are these Wizard of Ads people and what are they all about?
- Explore the magic which is the Wizard Academy.
